Ages ago, some bloke posted a video of his two sons on Youtube. A baby bites his older brother's finger. For some reason, something like a hundred million people watch this video worldwide. The bemused family are here interviewed by Richard and Judy.
This isn't so much 'car crash' television as it is a car smashing into the side of a moving train which careens over a runway in the path of a plane full of dying children on holiday which crashes into a bank containing an entire country's gold reserves and which was, on that day, the site of a major peace talk between two nuclear superpower governments on the brink of war. And a kitten sanctuary.
Watch the mother's obviously very impressed face after watching videos of morons on the Internet recreating the 'famous' scene, before Richard shoves his finger in Judy's mouth and rolls about on a sofa.
"Where do we go from here?" he asks, afterwards. To ponder that question is enough to send me strolling into the garage with a length of rubber hose.